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Yuki Tanaka

Former VP Product Marketing · Nimbus Data

Seattle, WA, US

Product marketing leader who launched three category-defining B2B platforms and built pricing that stuck.

16+ years experienceEnglish, Japanese

Request a 15-min intro See ways to work

16yrs

Operating leadership

Senior roles

Areas of expertise

5.0★

From 1 endorsement

What Yuki is known for

Yuki Tanaka built and ran product marketing at Nimbus Data through its rise from $8M to $90M ARR, owning positioning, competitive strategy, and a pricing migration that lifted net revenue retention from 104% to 128%. She is known for launches that sales actually uses: at Hexel Analytics she rebuilt the messaging framework and sales enablement that helped close the company's first seven-figure deals. Yuki specializes in technical B2B products where the buyer is skeptical and the category is still being named. She advises product and marketing leaders on positioning, analyst relations, and pricing and packaging. Methodical and research-driven, she insists every claim trace back to a real customer interview rather than an internal opinion.

Expertise & sectors

Core expertise

Product Marketing Positioning Pricing & Packaging Competitive Strategy Sales Enablement

Sectors

SaaS Enterprise

Experience

VP Product Marketing · Nimbus Data

2018 — 2024

Director of Product Marketing · Hexel Analytics

2013 — 2018

Ways to work together

15-min intro

Free

A quick fit check on your situation. Yuki replies directly.

Request intro

Positioning & messaging audit

$4,800 · 60 min

A structured review of your positioning against the market, with a rebuilt messaging house.

Discuss

Pricing & packaging workshop

$6,500 · 240 min

A half-day session to restructure your tiers and capture value you're leaving on the table.

Discuss

What people say about Yuki

“Yuki's repackaging added 19 points of NRR. It paid for itself in a month.”

DRDev Raman · CEO, Cinderpath

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