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Brett Hollis

Former VP Demand Generation · Quillstack

Salt Lake City, UT, US

B2B SaaS demand leader who built pipeline engines that took two startups from seed to $40M ARR.

13+ years experienceEnglish

Request a 15-min intro See ways to work

13yrs

Operating leadership

Senior roles

Areas of expertise

5.0★

From 1 endorsement

What Brett is known for

Brett Hollis built the demand-generation function at Quillstack, a developer-tools startup, taking it from seed to $40M ARR by constructing a full-funnel engine across paid, SEO, webinars, and a product-led free tier that drove 55% of pipeline. He is a quantitative demand operator who lives in the pipeline math and is known for ruthless channel prioritization and a content-and-SEO program that compounded into the company's cheapest acquisition source. Before Quillstack he ran demand at Streamline Labs and built the marketing-attribution model the whole revenue team trusted. Brett advises early-stage B2B SaaS founders on demand generation, marketing-led pipeline, and the awkward first marketing hires. He is pragmatic, fast-moving, and a believer that marketing should be accountable to revenue, not impressions.

Expertise & sectors

Core expertise

Demand Generation Paid Acquisition SEO Marketing Attribution Product-Led Growth

Sectors

SaaS Enterprise

Experience

VP Demand Generation · Quillstack

2019 — 2024

Director of Demand Generation · Streamline Labs

2014 — 2019

Ways to work together

15-min intro

Free

A quick fit check on your situation. Brett replies directly.

Request intro

Pipeline engine audit

$3,500 · 60 min

A review of your demand channels and pipeline math with a 90-day prioritized plan.

Discuss

Fractional demand-gen lead

$7,500

Part-time senior demand leadership for early-stage teams.

Discuss

What people say about Brett

“Brett built our entire pipeline engine and the attribution to prove it worked. CAC dropped 30%.”

LWLena Whitcomb · CEO, Quillstack

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