Aaron Whitfield

Aaron Whitfield spent thirty years building marketing functions in the unglamorous, high-stakes world of industrial B2B, most recently as CMO of Meridian Industrial, where he built a demand-generation engine that fed a $180M pipeline and shortened the sales cycle by 27%. He came up through the trade-show-and-catalog era and rebuilt three marketing orgs around digital demand, account-based marketing, and a content strategy that made obscure products findable. At Forge & Anvil Equipment he launched the company's first measurable lead-gen program, which sales credited with a third of new logos. Aaron advises industrial, manufacturing, and hard-tech companies that know they need modern marketing but don't know where to start. He is patient, practical, and a translator between old-school sales cultures and the digital playbook.